Sail eMagazine & Archive80 Collaboration

Iman Ben Chaibah (@ImanBenChaibah)

Iman Ben Chaibah (@ImanBenChaibah)

Iman Ben Chaibah, founder of Sail Publishing, a digital publishing house for online magazines and ebooks, and editor in chief of the Emirati Sail Magazine, an online magazine about community and culture written in English by Emirati columnists. Iman is a multi award winner in digital publishing, entrepreneurship, and literature. Iman has also completed the Leadership Strategies in Magazine Media Course in Yale University. Besides her work in publishing, she also lectures in Canadian University in Dubai.
Iman Ben Chaibah (@ImanBenChaibah)
Reading Time: 2 minutes

Dear Sail Readers,

As we have hinted through our April’s editorial page “Here We Start”, and as we’ve been publicizing through our facebook and twitter pages; we hereby announce that Sail eMagazine’s team are participating with Archive80/ exhibition which will be opening on Monday, 18th of April 2011.

As per the exhibition’s Curatorial brief, it is meant to be a collection of “artwork that reflects growing up in the UAE during the 1980s. From global brands gaining local meaning, icons and pop stars, TV programs, advertisements and stories from your childhood. A platform to celebrate a vibrant colorful decade, an interactive exhibition where everyone will find a little something of his or her own childhood.”

The exhibition is curated by Alia AlShamsi. Sail’s team are contributing with 4 artworks collectively by: Fatma Bujsaim, Hamda AlHashemi, Reem Abdalla, Rooda Al Naema, Shaima AlTamimi, Mohammed AlJunaibi, Mohammed Kazim and led by myself. The team is contributing along with a number of known artists such as: Aida AlBusaidy, Alaa Edris, Alia Lootah, Hala AlFawwaz, Hedaya AlRahma, Hind Mezaina, Khawla Marri, Leila AlMarashi, Maitha Darwish, and Noor AlSuwaidi.

On behalf of Sail Team and the exhibition crew, I would like to invite you to attend the opening of the exhibition as per the details below:

  • Day: Monday
  • Date: 18th of April 2011
  • Time: 6:30pm
  • Venue: Dar Ibn AlHaytham (House no. 17), in Al Bastakiyah (Location Map)

Iman Ben Chaibah
Founder / Editor in Chief



Here We Start

Iman Ben Chaibah (@ImanBenChaibah)

Iman Ben Chaibah (@ImanBenChaibah)

Iman Ben Chaibah, founder of Sail Publishing, a digital publishing house for online magazines and ebooks, and editor in chief of the Emirati Sail Magazine, an online magazine about community and culture written in English by Emirati columnists. Iman is a multi award winner in digital publishing, entrepreneurship, and literature. Iman has also completed the Leadership Strategies in Magazine Media Course in Yale University. Besides her work in publishing, she also lectures in Canadian University in Dubai.
Iman Ben Chaibah (@ImanBenChaibah)
Reading Time: 2 minutes


Dear Sail Readers,

In every issue, Sail columnists write about what is relevant to them, what they have been exposed to from experiences, events attended, their readings, and in general, the happenings whether domestically or internationally. In most cases, what any of the columnists write is relevant in a way or another to Sail readers, because what touches an individual in the community touches all. So here is what Sail Magazine’s April issue has for its readers:

  • Just Another Undergrad: Fatma Bujsaim defines the term ‘dialogue’, how it is being used, and the potential power of it once utilized.
  • Living Through The Eyes of Art: Hamda AlHashemi describes how transferring negative feelings and energy in different ways can create positivity.
  • Microscopic Me: Rooda Al Neama explores the success factors highlighted by the speakers in a conference she attended on Women’s international day.
  • Society of Tomorrow: Mohamed AlJunaibi explains how the media bombards us with emotional triggers that may enforce a preconceived view of a situation and a state of mass confusion & misinformation.
  • To The Point: Mohammed Kazim discusses the fade of good manners from our society in the past few years, and its impact on society’s dynamics. He then provides 3 recommendations to revive good manners in the society.
  • Spotlight: Though this column often portrays inspirational talks, this time we chose a video from an anti-speeding campaign launched by the Australian government. The video illustrates how the way we drive is merely a symptom of how we carry on with our lives.

As I end this month’s editorial piece, I urge you to follow our tweets on @SailEMagazine, as we will be releasing updates on an upcoming exciting collaboration that will happen during the month of April. This is just a teaser for now, and is definitely worth the follow. Stay tuned!

Here We Start – Just Another UndergradLiving Through The Eyes of Art
Microscopic MeSociety of TomorrowTo The PointSpotlight


Enjoy the read!

With warmest regards,
Iman Ben Chaibah
Founder/ Editor in Chief

Understanding The Power of Dialogue

Fatma Bujsaim (@FatmaBujsaim)

Senior Editor. Ex- Column: Just Another Undergrad

After graduating with a Bachelor degree in International Studies and a minor in converged media, Fatma still finds herself hungry for knowledge, which led to her enrolling in a postgraduate program. Her passion for both reading and writing has made her extend her stay in Sail eMagazine so that she can learn & develop her skills. When not buried in her books and novels, Fatma is found on tennis courts or in a classroom learning a new language.
She wrote her previous column: “Just another undergrad” hoping she can give what she didn’t have when she was a freshman: comfort and guidance, and also bring back memories to all those graduates out there. She wonders if things are going to be the same after graduation.

Latest posts by Fatma Bujsaim (@FatmaBujsaim) (see all)

Reading Time: 4 minutes

By Fatma Bujsaim (@FatmaBujsaim)

Remember the time when we were kids and used to cry over everything? We may not remember, after all, we were too young. But what most of us remember is that at some point in our lives we would look at the crying 6 year-old child and ask ourselves “why does he not just say what he wants?” or “why cannot he convince his parent to give him what he wants?” instead of throwing tantrums and crying.

We notice how children cry/scream when they want something, and to many, that is very disturbing. Parents, especially mothers, often times do not give the children what they want when they see this kind of behavior.

As we grow and get into our teens, we get disturbed ourselves by children’s behavior; and so we try to behave otherwise. We start stating what we want and actually request it. The answer would obviously be a ‘yes’ or ‘no’, and when the answer is the latter, we throw a tantrum and declare war at our parents. We do not care what their reasons are; we want what we want and when we want it and we do not bother understanding the reasons. We ask them to treat us like grown-ups and that we are not kids anymore, but we fail to listen to their reasons, which is not mature at all.

At some point, in university, we hear the word ‘dialogue’. Many might think the word is overused or overrated, and even though it is, it is not used properly. A dialogue is a discussion or a conversation between two people (or more) that revolves around a certain subject, topic, or a problem. People may use dialogue to convey a message through a discussion or a debate.

The art of dialogue is very simple, we state what we want with all the ‘why’, ‘when’, ‘who’, and ‘how’ questions. Again the answer might either be a ‘yes’ or ‘no’, and if by any chance it was a ‘no’, we do not resort to throwing tantrums; as that will only show people that we are in fact children as opposed to young adults.

When the other sides’ answer is negative, we must ask ‘why’ without sounding judgmental but rather with curiousness to understand the other person’s view. When we do so, we would be able to give our counter argument and possibly gain what we want.

We do not seem to understand or notice the power of dialogue until we watch a young child, probably five or six years old, scream and cry. We would start to think: if only the child would calm down and if only his mother would listen, if only both parties took things in a calmer manner, they would reach to an agreeable conclusion. And we do not need to be specialists in communication or experts on child dialogue to come to that understanding; it just comes by default, as human beings we try to avoid doing what we see in front of us and is disturbing us.

So if you find yourself in a situation where you are about to blow up in anger or the other side will, try to calm down. Take a deep breath, and ask the other person for his/her views and discuss the matter. It is all about dialogue.

This, my friends, is what I found out while I’m on campus; I wonder if that’s going to change after graduation.


Here We Start – Just Another Undergrad – Living Through The Eyes of Art
Microscopic MeSociety of TomorrowTo The PointSpotlight

Bring out the Beauty in You

Hamda Al Hashemi (@Hamda_alhashemi)

Column: Art of Living 101. Previously as: Living Through The Eyes of Art
Hamda AlHashemi is a 20 something year old interior design graduate, and an SZHP employee. She appreciates art, food, psychology and culture. For her, Arabic calligraphy is music for the eyes; beautiful and calming. She thrives to become an entrepreneur of her own furniture line and aims to get her Phd on the long run. Hamda’s articles revolve around how our psychological thoughts influence our actions, and how to use them to our advantage.

Latest posts by Hamda Al Hashemi (@Hamda_alhashemi) (see all)

Reading Time: 4 minutes

By Hamda Al Hashemi (@Hamda_AlHashemi)

With every brushstroke and every color tone, the artist tells the viewer something. Whether it is a confession, an opinion, or an expression of a certain feeling, that artwork becomes a medium; a medium to communicate. All humans have the urge to let out their feelings and thoughts and tell someone about them, but we often feel that it is hard to find that perfect someone who is willing to listen to us, without judgment.

So we tend to let out those feelings negatively; we snap at everyone when we are upset, we make people think we are indifferent when we are sad. If we find a way to divert those negative feelings into something positive, then we will become happier human beings.

I attended an Arabic calligraphy workshop by Wissam Shawkat a while ago, and he said something beautiful about his practice. He said that every curve, every millimeter, and every direction in Arabic calligraphy has a secret. And there is always a reason behind drawing that letter in that way. You will never find two calligraphy art works that look the same because with each one, the artist writes it with his own feelings. That is what makes each artwork special and interesting, unlocking the secrets into the soul of the artist.

Norwegian artist, Edvard Munch understood that concept. After seeing a volcanic eruption, he sensed something, he felt like nature was “screaming”. So he painted his famous art piece “The Scream”. He felt scared, and afraid, and he wondered if nature felt the same way as he did. So this painting, which many people see unattractive and meaningless, is one of the most famous paintings of impressionist artists. A simple visual translation of a series of emotions led to the spawn of this elaborate masterpiece.

Our human nature sometimes leads us into doing something foolish, and in certain situations, we hurt the people we love in the process. So why not try and change that? On my first art and design class we were asked to draw a composition that showed our anger. I clearly remember a girl scratching the paper with the pencil so vigorously that it tore apart. When she was done she said “much better.” If that anger was targeted towards a person, that person would have probably been crushed by harsh words and hurtful actions from that girl.

“Frustration is the wet nurse of violence.” Seeing a lot of artwork, poems, and novels I see mixed, overwhelmed emotions. Beauty can be found in everything, all we need to do is find it. In a concentration camp in Palestine, a man used metal scrapes to give the others with him a speck of hope. That is beauty. The world can become a wonderful place if we turn something ugly into something stunning.


Here We StartJust Another Undergrad – Living Through The Eyes of Art
Microscopic MeSociety of TomorrowTo The PointSpotlight

Keys to Success

Rooda Al Neama (@ThinkDubai)

Rooda joins Sail Magazine to explore the different viewpoints of current issues. She hopes to share her thoughts and experiences through her column. Passionate about writing, Rooda wants to build up her writing portfolio to eventually include a novel.

Latest posts by Rooda Al Neama (@ThinkDubai) (see all)

Reading Time: 4 minutes

By Rooda Al Neama (@ThinkDubai)

I attended a conference titled ‘Celebrating 100 years of women leadership’ on the 8th of March, and it was filled with prominent speakers, from ministers, to CEOs, managers and industry experts.  To be honest, I do not enjoy hearing women preach about their lack of rights, etc. Thankfully the conference was not filled with that but concentrated mostly on facts, communication skills, and addressing issues and questions.

I can not say I agreed with everything that was said in the conference, that would be impossible, but there were key factors that I believe are universal in the success of any human as addressed by the panelists and speakers, here are some of the factors:

Believe in yourself: this was repeated by many of the female speakers; those three words are the epitome of self-empowerment. Ironically someone else has to say it to you first. Three words that when put into action can mean innovation, change, achievement to the greatest sense, all you have to do is ‘Believe.’

Really listen: when you ask a question, or look for answers, all you have to do is really listen. Sounds simple but when in practice really puts your attention skills to a test. Whether interested or not, listening to what someone has to say not only opens your mind to different possibilities but also gets your creativity flowing.  Everybody loves to be heard and understood, even if you do not agree with their point of view. Ask questions, and really listen.

Be passionate: people are influenced when you share your passion and vision (now its their turn to listen while you talk). Believing in something and expressing it passionately is a powerful contagious tool. People start believing in your cause because at the end of the day everyone wants to belong somewhere, a place they feel best conveys who they want to be.

Do not be afraid: after hearing the advice of the female leaders attending, they pointed out that women, should not be afraid to call, should not be afraid to ask, should not be afraid to take the first step. Women are more reserved than men, that is their nature, they are less forceful and more considerate, which perhaps makes them seem like they are afraid. I think they are just hesitant. As a woman I usually think about an important decision from all aspects, both sides of an argument are going at it in my head and so I just end up being hesitant, not knowing where to side.

Most of the stuff mentioned, have been written, discussed, and heard millions of times.  We know the success stories, the common factors, and what we need to do.  We are constantly going ‘aha’ every time we hear those stories, because until we apply those factors, i.e., believing in ourselves, really listening, actually find out what we are passionate about, and stop being afraid for a moment to actually go do it; only then will we be on the other side of the fence, advising, that it really works. I love hearing these things, they never get old, and I know I need to be reminded of certain things to ensure I am still doing them. This can be summed up nicely by what H.E. Najla Al Awadhi had said, “there are no excuses to say you can not”.


Here We StartJust Another UndergradLiving Through The Eyes of Art
Microscopic Me – Society of TomorrowTo The PointSpotlight

The Psychological Influence of Media & Journalism

Mohamed Al Jneibi (@maljunaibi)

Mohamed, an IT Professional with a background in web development, database administration, technical support, and project management. His work includes enhancing corporate systems and designs, and further enhancing current business strategies and processes.
Mohamed enjoys reading literature and political commentary, with a love for Sci-Fi reading and writing. He’s also a big Formula 1 fan, and also heads the Mercedes GP UAE Fan Club based in Abu Dhabi.

Latest posts by Mohamed Al Jneibi (@maljunaibi) (see all)

Reading Time: 4 minutes

By Mohamed Al Jneibi (@maljunaibi)

“The lowest form of popular culture – lack of information, misinformation, disinformation, and a contempt for the truth or the reality of most people’s lives – has overrun real journalism. Today, ordinary Americans are being stuffed with garbage.” – Carl Bernstein

Just to get the record straight. I am not a psychologist, nor do I claim such a title. It is a known fact that we (human beings) are uniquely strange beings. We experience, feel and act/react to the many stimuli around us. That is just the way we are. No one is any different than the other in that respect. How our brains work, and how our feelings choose to react to them, is usually more to do with how they were raised and conditioned into reacting to certain things.

For example: if we were to watch a YouTube video of a car accident, you are most probably expected to either feel some sympathy or sadness at such a sight. If that video was given a little work, and edited to include a background symphony and the direction of the video was more comical, then you may get confused (and probably disgusted at it), or somehow find yourself being lightly entertained or comical about it, or maybe you will have no reaction at all.

The previous scenario might be funny, but one can draw from it parallel scenarios to the everyday coverage of news events around the world. Every day, we are constantly being stirred with various emotions by the various mediums, e.g., TV, printed press, Internet, social media, etc.

Much of what we absorb from various media outlets, have the tendency to trigger a warranted or unwarranted reaction. Whether they urge us into some form of action, or natural reaction, depends on the person and how they have been conditioned in their society. Representations of groups, ideologies or other causes are also strong drivers in the way people later interpret the events or items at hand.

I am not trying to imply that we are all supposed to cause a riot and do something about a particular issue. But, when most of the world reacts in the same way (neutrality), becoming attached to a particular issue raises a lot of questions as to what made that event capture the attention of people.

I think that with the right amount of exposure, and use of raw images and pictures in the media, we can somehow stir emotions to a preconceived conclusion. Whether it is right or wrong, is an entirely different discussion. But if I were to make the case that what is going on in Bahrain (for example) is unacceptable, all I really needed to do is put a few raw snippets, distribute them to the rest of the world, and conclude that everything being done by one of the sides is flat out wrong.

But am I getting the whole picture?
Are we seeing the full scenario?
Can we simply select what we choose to report (if we were journalists)?
Are people aware of the full story, and its past

We do not need more “opinionated” journalism; we need full clarity and context. That includes all sides to the issue, and yes the official side too. People need to play devil’s advocate with everything or run the risk of being emotionally “triggered” into an opinion. We need to be given the full picture, no matter how emotionally attached we may be to the issue. We need to accept clarity, and actually absorb the details.


Here We StartJust Another UndergradLiving Through The Eyes of Art
Microscopic Me – Society of Tomorrow – To The PointSpotlight

Manners? What Manners?!

Mohammed Kazim (@MAKazim)

Mohammed Kazim (@MAKazim)

Mohammed, an Emirati involved in healthcare business development, comes with a background in biomedical & clinical engineering, technology management, finance, and business setup related project management. Mohammed has a keen interest in relevant social, religious, economic, and cultural affairs.
Mohammed’s bi-monthly column aims to openly and honestly target issues around the native culture, society, religion, economy, and policy that have resulted as a consequence of the constantly changing demographics of the region. The column is characterized by a point-like articulate approach that gives the reader a comprehensive understanding of the discussed issues.
Mohammed Kazim (@MAKazim)

Latest posts by Mohammed Kazim (@MAKazim) (see all)

Reading Time: 5 minutes

By Mohammed Kazim (@MAKazim)

On a recent rafting excursion in Nepal, my friend and I met two flight attendants who had remembered us from our flight the day before. What surprised me though is that the reason they remembered us is because we were of the few UAE Nationals they had met who actually said “please” and “thank you”.

Although this did not come as a surprise, it did however stir resentment, given that the region was known for its hospitality and good conduct. I could not help but think why is it that we have lost our good manners and esteemed moral conduct. Is it because of a language barrier or is it simply a result of negligence and lack of importance?

Why does it matter? Well, manners are the set of guidelines that determine the methodology of communication. They are usually the first line of interaction and consequently the first base of judgment on individuals as well as societies. Through manners a society’s dynamics are greatly affected. For example, politeness and tolerance can harvest creativity, whereas rudeness and disrespect can bring out negativity. In addition, relationships, whether between companies or people, are also governed by manners. Families are built on relationships and societies are built on families. Therefore, manners, to an extent, could influence a country’s success or failure.

After a lot of observation and understanding the driving forces of the UAE’s society, I came to the conclusion that good manners may have slowly eroded due to a lack of emphasis by members of the society. However, I believe that they can be restored if the following 3 dimensions are properly understood.

First of all, it must be known that good manners and moral conduct are from Islam’s main objectives for mankind.

“And indeed, you are upon a noble conduct, an exemplary manner” -The Holy Quran (68:4)

“I have been sent to perfect righteous and honorable manners (noble virtues)” -The Prophet Muhammad (Al Bukhari, Al-Adab Al-Mufrad, No.273)

Islam has supported good manners as well as pleasant qualities and described those who are characterized by them as being of the highest caliber of believers. Islam has reiterated, in multiple divine commands, the use of ease and politeness in preaching, acts of kindness towards the young, and respect towards elders. It has also promoted uttering the truth, showing appreciation, serving a neighbor, and even simply smiling at a fellow citizen.

“The best among you are those who have the best manners and character” -The Prophet Muhammad (Sahih Bukhari, Volume 8, Book 73, Number 56)

Not only has Islam encouraged good character and manners but it has also condemned the opposite (rude and immoral behavior). It has prohibited cursing and foul language, cheating, hypocrisy, backbiting, acting in anger, lying, and causing any form of inconvenience to a fellow citizen.

“ Those who avoid vain talk” (speaking of traits of the believers) -The Holy Quran (23:3)

“… And surely Allah hates one who utters foul or coarse language.” -The Prophet Muhammad [Tirmidhi]

Second, being characterized by good manners and noble virtues should be seen as a social responsibility and duty towards the nation and the religion. The UAE has over 202 nationalities living and working in different sectors that make up above 80% of the nation’s population. This consequently makes every UAE national an ambassador to his/her culture and nation. Given the high level of Emiratis’ patriotism, it is important that the effect of bad manners on people’s perceptions of them and their country is vividly understood. I believe that this will instill a sense of representation that will drive people to better conduct and nobler virtues.

Last but not least, I trust that none of the above can be achieved if it is not supported at a family level. Many good traits and noble virtues are engrossed in one’s character at a personality development stage in one’s life (usually early years and upbringing). At this stage, an individual’s observations can influence his/her values and as a result their manners. Parents should be mindful of how their conduct is portrayed. In other words, parents should lead by example and take a proactive approach in shaping their children’s moral awareness.

Although there are many variables that can affect the manners of an individual from the region, I believe the main reason for the absence of good manners is a lack of importance and interest towards a proactive approach. However, with understanding the Islamic significance of good manners, viewing it as a social responsibility, and making sure it is carefully taught to our children, there may be hope to bring back what once made us the best of nations.

“….Verily never will Allah change the condition of a people until they change it themselves…” -The Holy Quran (13:11)


Here We StartJust Another UndergradLiving Through The Eyes of Art
Microscopic MeSociety of Tomorrow – To The Point – Spotlight

Enjoy The Ride

Iman Ben Chaibah (@ImanBenChaibah)

Iman Ben Chaibah (@ImanBenChaibah)

Iman Ben Chaibah, founder of Sail Publishing, a digital publishing house for online magazines and ebooks, and editor in chief of the Emirati Sail Magazine, an online magazine about community and culture written in English by Emirati columnists. Iman is a multi award winner in digital publishing, entrepreneurship, and literature. Iman has also completed the Leadership Strategies in Magazine Media Course in Yale University. Besides her work in publishing, she also lectures in Canadian University in Dubai.
Iman Ben Chaibah (@ImanBenChaibah)
Reading Time: 1 minute

This column often shows inspirational talks, but for this month, we are choosing a video from an initiative launched by the Australian government’s office of road safety. The core message of the initiative is that if you slow down in your life and take it easier, this will follow on the way you drive and will eventually reduce the rate of accidents on the roads.

Enjoy the video, grasp the messages within.

Here We StartJust Another UndergradLiving Through The Eyes of Art
Microscopic MeSociety of TomorrowTo The Point – Spotlight