FashionJanuary 31, 2017

Fashion and the Fourth Industrial Revolution

What are the effects of new technological innovations in the fashion industry, and are they already making way in our current fashion? In this cold weather, you’ve worn layer upon layer of clothes yet still feel cold. Adding another coat to your pile doesn’t seem like a good idea, but freeze in the cold no

FashionNovember 7, 2016

“The True Cost” of Fast Fashion

Have you ever wondered how we can get good quality clothes at such a low price? Have you

FashionOctober 19, 2016

The Making of a Clothing Collection

How can we compare between the high-end brands and mass retailers’ development process of the seasonal collections? I’ve

FashionAugust 25, 2016

Should Brands Opt For Direct-to-Consumer Selling?

Observing how a business model like direct-to-consumer can assist upcoming fashion brands in succeeding in the market. It was

FashionApril 26, 2016

The Growth and Ascent of Fashion Bloggers

The rise of digital influencers in fashion, and how they grew to take this big role they currently

FashionApril 19, 2016

One IN: One OUT

Having struggled for many years to keep my closet neat, I finally found a solution that worked best for me. “I have too many clothes”, I blurted out, shocking my circle of friends. My statement baffled them. What kind of modern day woman complains about owning too many clothes? Society more often hears: “I have

FashionDecember 20, 2015

Leave a Mark the Old-Fashioned Way: Branding

The most important part of any brand is its core values, how did LVMH apply this to its

FashionSeptember 13, 2015

Eco-Friendly Fashion Makes Its Mark

Article in brief: author observes the growing impact of eco-friendly fashion. With the mounting awareness of global warming,

FashionJuly 12, 2015

A Piece in History: The ‘Ugal’

Article Brief: Author visits an Ugalor, Arabian male headpiece maker, and explores the contemporary process of making it,

FashionJuly 9, 2015

Uncovered: Ramadan Collections

Article in brief: Author takes a closer look at why Ramadan collections are extremely sought-after. The comfort of