COVID-19 Redefining our New Normal
byAnticipating what the world will look like after the pandemic. Everyone is in agreement that the pandemic has introduced many changes to our lives and…
business
Haleema Al Owais (@Haleemaalowais)- The Woman Behind Sultan Bin Ali Real Estate
byHaleema Al Owais has been running her family’s business for over a decade. Across the years she has supported so many businesses in her…
What is Native Advertising?
byWhat is native advertising, and why should you change your advertising ways? Advertisements can be annoying. According to AdWeek, roughly nine out of ten people…
Organizational Structures Going Flat
byWhat is the flat organizational hierarchy and how is it used in management. Every successful organization functions on some form of structure. The traditional hierarchy…
#BookSummary David Ogilvy’s Confessions of an Advertising Man
byIn this guide, the once considered father of modern advertisement uncovers his secrets to a successful advertisement. David Ogilvy, the father of modern advertisement, started off…
Interview with Abdullah Al Mulla, Co-Owner of @Home_Bakery
byInterview in brief: Abdullah Al Mulla, the co-founder of Home Bakery, tells us about the development of Home Bakery from a home business into a…
Interview with Nawal Al Nuaimi Owner of @paperfiguae
byHere is the story behind Sharjah’s sweet retreat, Paper Fig. Read on to know more about the café and to get business inspiration from its…
5 Reasons Why I Would Enroll My Daughter in Sharjah Girl Guides (@ShjGirlGuides)
byWhat benefits can you expect for your daughters once you enroll them in Sharjah Girl Guides? And does it matter for the girls as they…
When People Think your Business is a “Hobby”
byWhen people look at your business that you founded and work hard at as a hobby, how do you respond? As I began writing this…
What’s In It For Me (WII FM)
byThe magic question that can help you everyday. I was in a business course when I first heard this magical phrase. The instructor came in…
Allowing a Business to Grow
byIn this article, the author shares some thoughts as she tries to work towards expanding her business. The title of this article might be a…
Supporting Female-Owned, Small Businesses
byIn this article, the author describes the annual initiative in her store (Spontiphoria) done to support small businesses. It was late 2014, and I was…
AUSMUN: Developing the Discourse and Neogotiation Skills of the Youth (@AUS_ModelUN)
byThis article discusses the aims behind the AUSMUN conference, the benefits to delegates and to future generations as a whole. Each year, dedicated students and…
How Running A Business Has Changed My Personality
byThe author examines the changes in her personality that have emerged as a result of owning a business (not as scary as it may sound!)…
The Struggle of Innovating While Managing
byThe author explores the dilemma between the need to innovate in order to survive and the need to keep the business currently functioning with daily…
The Benefits of the To-Do List
byArticle in brief: the author extols the benefits of to-do lists, and how the physical to-lists in particular have always worked with her. In a day and…
The Business Of Culture And Food With Shaikha Al Kaabi (Founder of #Meylas)
byArticle in brief: our writer Shaima Al Tamimi interviewed Shaikha Al Kaabi about the recent opening of Meylas, her Emirati Restaurant in Abu Dhabi, and…
“No” is Sometimes Better
byArticle in brief: the author discusses the journey that leads to making conscious choices with your time. There’s one particular journey every business owner goes through eventually….
Avoiding Burnout By Focusing On Your Talents
byArticle in brief: the importance of focusing on your skills and taking time out to unwind to ultimately benefit your business. Burnout. It’s something we…
Finding the Good in a Commercialised Ramadan
byArticle in brief: the author faces a dilemma, should she stick to her long-time opinion against the commercialization of Ramadan or should she jump on that bandwagon?…